Good Dog Goods: Breathing New Life into Subscriptions with a Custom Site Rebuild

Site Rebuilt, Custom subscription
Big Commerce, Reviews.io, Recharge, Shipstation, Klaviyo.
Pets
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Background

Good Dog Goods is a Pet Care company located in Martha's Vineyard Island, MA. They offer the most pet-friendly, owner-friendly, and earth-friendly products on the planet--as safe for your family as they are for your family pet--.
They are focused on giving the best for our little four-legged friends, and as suc,h we were eager to work with them to help them deliver the best online buying experience possible for their clients.

Challenge

We had to face a challenge:

The fact that Good Dog Good wanted to offer a subscription for buyers to receive a package of their favorite product with a selected frequency meant that we had to build that functionality from scratch.

Solution

Our Goal was to create a seamless buying experience and that kept the company's essence at same time as being easy to use and mobile friendly.

We created a custom made product page and checkout with the help of Recharge Checkout.

This way we solved the issue of having a subscription checkout and reduced friction in the buying process.

We also used Reviews.io to showcase previous clients reviews.

Results

The result is a much improved, easy to use and mobile friendly site as stills has the friendly vibe Good Dog Goods has and the love for animals they share.

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Result

$36M

Get seed funding

4X

Increase of convertion rate

260%

Increase of user retaintion time

100%

conversion rate

200%

increase in sales

10 years

average subscription time

+1000%

increse in site speed

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