Wayzn: Maximizing Conversions with a Full-Site Re-Design and CRO Strategy

Re-Design, CRO
Shopify, Klaviyo, Yotpo, Shop Pay
Pets
Thumbs

Background

Wayzn's Innovation came from their founder's experience when they came up with the idea that instead of letting their dogs in the care of someone while on vacation, they could open their backyard doors remotely. That was the point of Icerberg of the project that became Wayzn.

Based on their love for their pets and their passion for entrepreneurship, the company thrived, so the time for a website re-design came. That is when they came to us.

And we made sure to be up to the challenge.

Challenge

Their new site had to include:

  • Reviews to drive confidence in the product for new buyers
  • Automated flows to generate sales and upsells via email
  • A slick customer experience that makes it the easiest to buy

Solution

We came up with the following solutions

Reviews: We installed Yotpo -our client review app partner and the best option on the market- and imported all of their reviews

Automated flows: We created flows in Klaviyo for Abandoned Cart, Browse Abandonment and more!

Customer experience: We build over Shopify 2.0 and our dev team included multiple personalizations to display 100% of wayzn's products potential.

Results

The client was extremely happy of the new looks we gave to their site.

But is not just that, as a result of the improvements we made conversion rate increased to 2.5%

Start a project
Button IconButton Icon

Result

$36M

Get seed funding

4X

Increase of convertion rate

260%

Increase of user retaintion time

2.5%

Conversion Rate

50%

faster website load time

Related Case Studies